SEO Performance Report — Fullerton Smile Dentistry

This Month's Work

What We've Done This Month

Here's the work the Dentist Nerds team completed for Fullerton Smile Dentistry in July — with links so you can review each item directly.

Blogs Completed 4 new

Top 5 Signs You Shouldn't Ignore a Toothache in Fullerton, CA
Targets local emergency / toothache intent in Fullerton.
How Does a Dentist Design a Smile Makeover?
Supports the smile-makeover & cosmetic-dentistry service pages.
Should I Replace Old Metal Fillings?
Targets dental-fillings & restorative-care searches.
Can Clear Aligners Fix an Overbite?
Supports the clear-aligners / Invisalign service page.

Backlinks & Off-Site Authority

We continued building the practice's backlink profile this month across trusted directories and content platforms, strengthening off-site authority alongside the on-site work. Every link and its source is logged in the live tracking sheet.

View Backlinks Sheet

Tracking & Reporting

Monitored rankings and performance across Semrush (keyword position tracking), Local Falcon (map-pack grid scans), and Windsor — pulling Google Analytics 4, Google Business Profile, and Google Search Console data together so every number in this report is live and verified.

Semrush Position Tracking

Keyword Rankings

Priority local and service keywords from the practice's Semrush position-tracking project, comparing June 30 to July 31, 2026. Position is where the site ranks in Google (lower is better) and Change is the month's movement. Every keyword below climbed in July — and domain-wide the site grew to 240 ranked keywords (up from 220).

Search Phrase	Position	Change	Searches/mo	Status
root canal fullerton	#51	▲ 12	30	Building
invisalign fullerton	#65	▲ 8	50	Building
emergency dentist fullerton	#38	▲ 7	140	Building
teeth whitening fullerton	#60	▲ 4	90	Building
dental implants in fullerton	#75	▲ 2	20	Building
veneers in fullerton	#50	▲ 1	50	Building

Source: Semrush position tracking. Change column shows movement from June 30 to July 31, 2026.

Local Falcon Grid

Local Map Rankings

Where the practice shows up on Google Maps across the local grid. Each circle is a geographic search point — greener is better, the blue pin is the office. Click any circle to see the rank at that point.

Keyword: dentist in fullerton

Grid: 11×11 · 3 mile radius

Scanned: July 28, 2026

15.06

Avg Rank (ARP)

80/121

Points Ranked

2.48%

SoLV

121

Search Points

#2–3

#4–5

#6–7

#8–9

#10–19

#20+

Not ranking

Office

Google Analytics 4 · via Windsor

Traffic to Each Page

Top pages by organic visits in July. These are the pages doing the heavy lifting for the practice.

/ (Home)
80
/meet-our-dental-team/
19
/fullerton-ca/dental-services/
14
/meet-our-dental-team/dr-yuanhang-chris-zhang/
12
/dentist-appointment/
10
/contact-us/
9
/about-us/
7
/dental-insurance/
5

Source: Windsor / Google Analytics 4 organic sessions per page. Bar widths are relative to the top page.

Google Analytics 4 · via Windsor

Where Traffic Comes From

How visitors found the website in July, broken down by channel. Organic Search is now the #1 source — overtaking Direct since June — which is exactly the shift we're working toward.

42% 37% 11% 5%

Total sessions this month: 262

Organic Search42%111 sess.

Direct37%98 sess.

Paid Search11%29 sess.

Referral5%14 sess.

Organic Social & Other4%10 sess.

Source: Windsor / Google Analytics 4 — sessions by default channel group.

Google Business Profile · via Windsor

Google Business Profile Performance

Activity on the Google Business listing this month and the prior 5 months — calls, web clicks, reviews, and how often the profile showed up in Search and Maps.

This month at a glance

Phone Calls

▲ 9 vs last month

New Reviews

83 total · 5.0★

Website Clicks

▲ 3 vs last month

877

Searches / Impr.

▲ 79 vs last month

6-month trend

Month	Impressions	Search	Maps	Web Clicks	Calls	Directions
Feb 2026	835	390	445	22	20	73
Mar 2026	704	463	241	23	12	70
Apr 2026	788	506	282	35	15	100
May 2026	739	473	266	28	14	100
Jun 2026	798	495	303	31	16	69
Jul 2026	877	612	265	34	25	58

Source: Windsor / Google Business Profile insights.