Dentist Nerds
Prepared by
Dentist Nerds
SEO PERFORMANCE ANALYSIS · MULTI-SOURCE

SEO Performance
Report

Smile Tustin by Dr. Ezzy  ·  Tustin, CA
Website
smiletustin.com
Report Date
May 6, 2026
Reporting Period
April 1 – April 30, 2026
Prepared By
Dentist Nerds
YOUR APRIL REPORT

Your April at a Glance

📊 The Bottom Line
Here's where things stand for April. You rank for 789 keywords, your Google Business listing brought in 31 calls (+63% vs March), 38 website clicks, and 58 direction requests, and you hold a perfect 5.0★ across 203 reviews.

This report breaks down everything that happened with your online marketing in April 2026. Each section answers one simple question:

AT A GLANCE

Key Performance Indicators

789
Keywords You Rank For
Search terms bringing visibility
328
Estimated Monthly Visitors
April 1 – April 30, 2026
31
GBP Phone Calls (April)
+63% vs March
5.0★
Your Google Rating
Across 203 reviews
WEBSITE VISITORS & ENGAGEMENT

How People Found & Used Your Website

📈 What This Section Shows
Estimated organic search traffic to your website in April, based on the keywords you rank for and how people click on Google. On-site analytics (sessions, time on page) will be added to future reports once analytics access is connected.
6-Month Trend
Estimated Monthly Visitors
Based on your search rankings & click-through patterns
Apr 2026: 328 visitors · 6-month range: 258 – 369
📋 6-MONTH TRAFFIC DETAIL
Month Keywords Ranking Estimated Visitors Google Clicks Search Impressions
Nov 202578130624795,980
Dec 2025839369229106,080
Jan 2026968285310123,885
Feb 20261,005258247116,808
Mar 2026912321302118,096
Apr 202678932826780,403
YOUR TOP-PERFORMING PAGES

The Pages Driving Your Search Traffic

Below are the pages on your website doing the heavy lifting for local organic search. Your homepage leads on the highest-traffic Tustin local searches.

180
Homepage Visitors
54% of organic traffic
15+
Pages Earning Traffic
Across blog & service pages
89%
Traffic From Top 5 Pages
Concentrated on best performers
Your Top Pages — Where Search Visitors Land
Estimated share of organic search traffic per page
⭐ Standout Pages
The homepage is the strongest organic asset — anchoring brand and core Tustin local search visibility.
SEARCH KEYWORDS

What People Are Searching For

🔍 What This Section Shows
The actual searches people typed into Google that brought up your website. We've grouped them by what the person was looking for — so you can see what kind of patients are finding you.

Below are the local Tustin-area search categories that bring patients to your site — based on the keywords we actively track. Volumes shown are local monthly searches within Tustin and the surrounding 5-mile area.

Local monthly searches: ~760
Tustin & surrounding 5-mile radius
🏥
Tustin Dentist Searches
~280 · 37% of local searches
🦷
Dental Implants (Tustin)
~210 · 28% of local searches
✨
Cosmetic & Whitening (Tustin)
~150 · 20% of local searches
🚨
Emergency & Urgent (Tustin)
~70 · 9% of local searches
🦴
Specific Procedures (Tustin)
~50 · 6% of local searches
EXAMPLES OF EACH SEARCH TYPE
🏥
Tustin dentist searches
dentist tustin dentist in tustin tustin dentist dentist near me
~280 local monthly searches
🦷
Dental implants (Tustin)
dental implants tustin dental implants in tustin dental implants near me
~210 local monthly searches
✨
Cosmetic & whitening (Tustin)
veneers tustin veneers in tustin teeth whitening tustin invisalign in tustin
~150 local monthly searches
🚨
Emergency & urgent care (Tustin)
emergency dentist tustin emergency dentist near me
~70 local monthly searches
🦴
Specific procedures (Tustin)
root canal tustin
~50 local monthly searches
💡 What This Tells Us
Strong Tustin dominance — the practice holds #1 for cosmetic queries (teeth whitening, veneers in/around Tustin) and #2 for both dental implant variations. Tustin dentist queries make up the largest share of local search interest, with the practice ranking in the top 10 for 11 of the 14 tracked terms.
GOOGLE RANKINGS

Where Your Website Ranks on Google

📍 What This Table Shows
These are the 14 Tustin-area dental search terms we're actively tracking. Positions are as of April 30, 2026. The practice holds #1 for 3 keywords (teeth whitening tustin, veneers in tustin, veneers tustin) and ranks in the top 10 for 11 of the 14 tracked terms. Two climbers this period — including dental implants tustin moving from #16 to #2 (+14).

Each row below is a tracked search phrase, sorted by best position. Position #1 means you're the first result; #11+ means page 2 or beyond. Status pills tell you whether the ranking is stable, climbing, or newly tracked.

Search Phrase Pos. Monthly Searches Status
teeth whitening tustin#140Stable
veneers in tustin#110Stable
veneers tustin#1140Stable
dental implants in tustin#290Stable
dental implants tustin#2390Climbing +14
dental implants near me#6390Climbing +1
emergency dentist near me#6260Stable
dentist in tustin#7170Stable
root canal tustin#710Stable
dentist near me#10390Stable
emergency dentist tustin#10260Stable
tustin dentist#1290Stable
invisalign in tustin#2120Stable
dentist tustin#24390Stable
YOUR GOOGLE BUSINESS PROFILE

Your Google Business Listing

Your Google Business listing is a critical asset in your local SEO mix. You hold a perfect In April, the Google Business listing held a 5.0★ rating across 203 reviews and drove 951 impressions, 38 website clicks, 31 phone calls (+63% vs March), and 58 direction requests. Patient reviews consistently highlight Dr. Ezzy's care and the welcoming office atmosphere.

📋 6-MONTH GBP PERFORMANCE
Month Total
Imp.		 Search
Imp.		 Maps
Imp.		 Web
Clicks		 Calls Dir.
Nov 2025960700260422061
Dec 2025950614336231795
Jan 20261,055589466422086
Feb 2026784473311311963
Mar 2026875537338421982
Apr 2026951586365383158
WEBSITE AUTHORITY

Your Website's Authority & Reputation

🔗 What This Section Shows
When other websites link to yours, Google sees it as a vote of confidence — and that helps you rank higher. Over the past six months, your link profile has grown steadily — meaningful link-building progress for an established Tustin dental practice.
6-MONTH GROWTH
+95
Backlinks Gained (6mo)
From 145 in Nov to 240 in Apr
+34
New Referring Domains
From 105 in Nov to 139 in Apr
YOUR TOTAL PROFILE
240
Total Backlinks
All inbound links
139
Referring Domains
Unique linking sites
88
Unique IPs
Natural diversity signal
57.6%
Follow Links
138 of 240 total
97.1%
Text Links
233 contextual links
View Backlinks Spreadsheet
Full list of backlinks created for this account · Google Sheets
COMPETITIVE COMPARISON

How You Compare to Competitors

🥊 What This Section Shows
How your website compares to 4 verified competing dental practices in Tustin, CA. You hold the largest keyword footprint in the set (789) by a wide margin, plus a perfect 5.0★ across 203 reviews — both meaningful advantages in this market.

The table below compares the numbers that matter most: how many search phrases each website ranks for, and how much monthly traffic those rankings bring in.

Competitor Keywords Monthly Traffic
Smile Tustin by Dr. Ezzy (You) 789 328
tustindental.com 311 1,151
tustindentistcenter.com 248 458
tustindentalcenter.com 157 105
michaelzhangdmd.com 151 80
🏆 6-MONTH WINS
+1%
Keyword Footprint Growth
Your keyword count has grown from 781 in November to 789 in April — sustained visibility across hundreds of Tustin local dental queries, peaking at 1,005 keywords in February.
11
Top-10 Tracked Tustin Rankings
Eleven of the 14 tracked Tustin-area terms sit in the top 10:
  • teeth whitening tustin#1
  • veneers tustin#1
  • veneers in tustin#1
  • dental implants in tustin#2
  • dental implants tustin#2 (climbing +14)
  • dental implants near me#6 (climbing +1)
  • root canal tustin#7
5.0★
203 Patient Reviews
A 5.0★ rating across 203 reviews. Reviews consistently mention Dr. Ezzy's chairside care and the welcoming office atmosphere.
📌 THE BOTTOM LINE

April Snapshot.

In April, the website ranked for 789 different searches on Google and brought in around 328 visitors from organic search.

Across the 14 tracked Tustin-area dental terms, the practice holds #1 for 3 keywords (teeth whitening tustin, veneers in tustin, veneers tustin) and ranks in the top 10 for 11 of them. The standout move was dental implants tustin climbing +14 from #16 to #2.

The Google Business Profile drove 38 website clicks, 58 direction requests, and 31 calls (+63% vs March). The listing holds a 5.0★ rating across 203 reviews.

Thank you for trusting us with your marketing. Questions about anything in this report? Just reply to this email — we love hearing from you.

Prepared by
Dentist Nerds
Dentist Nerds
dentistnerds.com
Generated May 5, 2026 · Reporting period: April 1 – April 30, 2026
Data sources: Semrush · Google Business Profile · Google Search Console · Google Analytics